Who we are

Tracy - TLK Atelier, LLC. - Owner

I am The Wardrobe Witch.

Confidence Conjurer. Proudly Canadian with a closet full of bold opinions and bolder blazers. A Style Rebel with a cause.

I help women over 40 break up with boring, rebel against “age-appropriate,” and finally wear the damn outfit.

With a signature blend of Human Design, unapologetic style strategy, and a distinctly northern charm, I lead outer transformations that mirror the inner ones. I use my personal style expertise, and zero tolerance for “age-appropriate” nonsense to guide women through radical reinvention from the outside in.

From the land of maple syrup and moody winters, I am co-creating a movement that spans borders—because reinvention knows no country line, and confidence looks good in any accent.

My mantra?

“If you’re going to have a midlife crisis, make it couture.”

Dawn Berman -Incredibly Confident Woman, LLC - Owner

The Art of Transformation

As your confidante and coach, I eschew one-size-fits-all solutions. Your narrative is singular, your roadmap to living as a Wholly Woman should be just as personalized. My methodology is a tapestry, woven from the finest threads of psychological science, spiritual awakening, and the alchemy of neuroplasticity, tailored for the woman who is both a universe in herself and a star in a vast constellation.

I see you – whole, multifaceted, and yearning for alignment. We will chart your course together, anticipating the terrain and marking milestones, ensuring that each step on your path to Becoming Wholly is taken with intention and celebrated with fervor.

The ICON Lifestyle: Your Birthright Reclaimed

This is the mantra of The Incredibly Confident Woman and now, my contribution to The Wholly Woman Experience: A cross-border partnership founded on the vision Tracy and I have for all women. We have developed a signature method that results in a total transformation – inside and out. Total congruence. Total alignment.

To be a Wholly Woman is to command the space you inhabit, to hold fast to an unwavering sense of self that needs no external affirmation. It's about crafting a life of such profound freedom and joy that each morning heralds a day of eager anticipation, and every nightfall brings serene contentment.

Through my eyes, every woman is born an icon and every woman needs to remember she is whole and Wholly; it is not a title bestowed but a truth to be remembered. My mission is to erase the amnesia of self-doubt and reacquaint you with your inherent magnificence.

Your Beacon: The Journey Ahead

Whether you're standing at a crossroads, looking back on a path strewn with could-have-beens, or gazing forward to a horizon ripe with possibility, know that your odyssey to being an iconic Wholly Woman is within reach. It is more than a mere transformation – it is a homecoming.

Join us, and together, let's illuminate the way to your Being and Becoming the most Wholly version of yourself. Your life, reclaimed

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